Services
Staffed with seasoned interactive marketers, executives,
entrepreneurs and business advisors with years of experience helping
increase online sales and site visibility, Primary Systems provides
Internet marketing services including:
Search Engine Marketing
Email Marketing
Affiliate Marketing
Display Advertising
Web Development
e-Commerce Services
Creative Development and Copywriting
...and many other services to help grow your company
Search marketing
Search Engine Marketing, or SEM, is a form of Internet Marketing
that seeks to promote websites by increasing their visibility in the
Search Engine result pages (SERPs).
The most popular SEM methods include: Search Engine Optimization
(or SEO, organic search), pay-per-click or paid placement and paid inclusion.
email marketing
Email marketing is a form of direct marketing which uses
electronic mail as a means of communicating commercial or
fundraising messages to an audience. In its broadest sense, every
email sent to a potential or current customer could be considered
email marketing. However, the term is usually used to refer to:
Sending emails with the purpose of enhancing the relationship of a
merchant with its current or old customers and to encourage customer
loyalty and repeat business.
Sending emails with the purpose of acquiring new customers or
convincing old customers to buy something immediately.
Adding advertisements in emails sent by other companies to their
customers.
Emails that are being sent on the Internet
Affiliate marketing
Affiliate marketing is a method of promoting web businesses
(merchants/advertisers) in which an affiliate (publisher) is
rewarded for every visitor, subscriber, customer, and/or sale
provided through his/her efforts.
Affiliate marketing is also the name of the industry where a number
of different types of companies and individuals are performing this
form of internet marketing, including affiliate networks, affiliate
management companies and in-house affiliate managers, specialized
3rd party vendors and various types of affiliates/publishers who
utilize a number of different methods to advertise the products and
services of their merchant/advertiser partners.
display advertising
Commonly referred to as banner advertising, display advertising is a type of advertising that may, and most
frequently does, contain graphic information beyond text such as
logos, photographs or other pictures, location maps, and similar
items. In periodicals it can appear on the same page with, or a page
adjacent to, general editorial content; as opposed to classified
advertising, which generally appears in a distinct section and was
traditionally text-only in a limited selection of typefaces.
Display advertising uses static and animated images in standard or
non-standard sizes called web banners as well as interactive media
that might include audio and video elements. Flash by Adobe
(originally Macromedia, which was bought by Adobe) is the preferred
format for interactive ads on the internet.
web development
Web development is a broad term for any activities related to
developing a web site for the World Wide Web or an intranet. This
can include e-commerce business development, web design, web content
development, client-side/server-side coding, and web server
configuration. However, among web professionals, "web development"
usually refers only to the non-design aspects of building web sites,
e.g. writing markup and coding.
Web development can range from developing the simplest static single
page of plain text to the most complex web-based internet
applications, electronic businesses, or social network services.
|